Is Your Social Media Presence Anti-Social?

aka “Has Your Forum Flopped?”

The power of social media and community interaction is well known in today’s online world. Build a thriving community and great following and you will prosper. Leave your purchasers and customers to fend for themselves and you’re ignoring one of the most important tenents for long term, satisfying, success.

There’s Facebook and Twitter and MySpace and Blogging. Just set that previous sentence to the tune of “A Few of My Favorite Things” and you’ve got a new holiday tune on your hands. Now that I’ve sent you to the clouds, I need to jerk you back to reality. Because that’s what counts. Go ahead. Have a good look around your attempt at a thriving online following and robust presence.

Do you keep content around that’s as old as the internet?  Or as old as your business? Why? In the energized, hyper-active, well connected world of today, that’s almost like committing suicide. Folks who are going to kick the tires a bit will see what looks like a place where no one wants to go. It’s the equivalent of the old haunted house, full of cobwebs and dust and creaky floors, set high up on a hill and next to a cemetery. That same cemetery where your business will reside if you don’t do something to correct this flaw.

What you want to do is build a centralized, vibrant and active community. Directing your visitors there and ENGAGING THEM so that your potential customers can see the activity and feel the excitement of your visitors. Let that vibrant, community of active users of your product help you convince the next generation of purchasers to climb on board.

How do you accomplish this? Give me a call at 888-464-2742 or e-mail me.