SEO – Search Engine Optimization
Let me start by saying that this subject is an entire field unto itself.
Master this and you’ll be well on your way toward getting lots of free traffic and getting your website listed on the first two pages of ALL the major search engines. No matter what your goal is for your website, there’s no use even having a website if no one knows it’s there. If you have a website, Search Engine Optimization (SEO for short) is something you need to know about.
However, I cannot devote the proper space here and now to fully cover the subject. Because you’d be drowning in information. Let me summarize it by saying that it all hinges on Keywords. Keywords are what you type into the Search box when you are on one of the major search engines and are looking for information on a particular subject.
The idea behind Search Engine Optimization is to put “keyword rich content” on your site, relevant to the overall purpose of your site, so that when someone searches for what you have to offer your site will appear within the first two page sof results that are returned. It is generally accepted that most people consider the first two pages of returned results when searching for somethign. So, you definitely want to be somewhere on the first two pages. The higher up the better.
Three Important SEO Tips
- Beware of anyone promising or Guaranteeing quick results! The methods used to do so can often get your site banned or bumped way down in the rankings.
- SEO Requires Constant Effort. Don’t expect to hire someone to optimize your site once and have it work forever. It takes constant effort and fresh content to keep your site up there and relevant to the search engine robots that cruise by.
- SEO Takes Time. It will generally take a few months of constant effort and tweaking to get your site competitive in the Search Engines. Do not get discouraged early on. Keep at it.
As I said, HOW you go about making this happen is an entire course of study in and of itself. You can learn it. But it will take you a considerable amount of time and effort to get good at it.
Discover more about SEO. I have a set of TEN videos which explain the process in greater detail. This is a fairly massive download of nearly 180MB. You MUST have a fast connection to the internet to make use of these. I’ve made them extremely affordable at only $17. Click here to find out more.
Categories: Business, Definitions, Tech Tips Tags: SEO
Open Source Anti Virus
I received this inquiry via Facebook:
Hey Dude, do you know of a FREE Anti-Virus solution for older computers?
I tried AVG like you recommended and it won’t work on this old Windows 98 PC.
Did you know there is a completely Open Source Anti-Virus solution?
Well there’s another old standby in my software ‘toolbox’ called Clam Win. I discovered this thanks to my co-worker, Mike, when I was a field service technician for Dell and roamed the hinterlands along the coastal Carolinas and deep into the heart of cotton country and NASCAR. That was back around 2004.
Anyway, I investigated to see if it was still around and I am pleased to report that the project is alive and well and going strong. My Facebook Friend was quite happy to learn this and tried it. Just like advertised on their home page ClamWin will work on older PCs – all the way back to Windows 98! That’s pretty astounding – considering that it will lso work on Windows Vista and the new Windows 7 as well.
So, if you’re in the need of an all around Anti-Virus solution, this is another option as well.
Categories: Software, Tech Tips Tags: Anti-Virus, Software, Tips
AVG Anti Virus 9.0
Those of you that know me well and have gotten the benefit of my advice in the past, know that I am a BIG FAN of AVG Anti Virus. I started using it in 2005 – the free version – when good old Norton decided to wreak havoc on my computer with their latest upgrade.
After using AVG Anti Virus for almost two years, I got a great offer for a two year subscription for their paid version. It was only fair and just that I jump on such a good deal. Especially since these folks had been protecting me without question or cost for two years. So, I did and I haven’t looked back.
My favorite Anti-Virus software just released a new version (9.0) earlier this week and I made the upgrade. There were a couple of little glitches. I chose the manual install of the upgrade so that I could see exactly what was going on. I’m picky that way, being a computer guy.
During the upgrade, AVG complained about my using Zone Alarm and said it would cause conflicts. So I shut off Zone Alarm and re-tried the upgrade. It still went ahead and complained – but I overrode those messages and installed anyway. It has been working fine ever since.
I wanted to wait a couple days before recommending that you make the upgrade as well. Seeing that my version has performed flawlessly, I recommend you make the upgrade.
I believe that those of you using the FREE versions will need to manually download and install the latest version from the website. You should be good to go.
Categories: Software, Tech Tips Tags: Anti-Virus, Software, Tips
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