Vendor Relationship Management
Managed strategic relationships with two major marketing database companies. I negotiated an agreement which allowed all parties to enhance the competitive data contained in their respective databases. During the negotiations, I also found creative ways to maximize revenues for all parties. My efforts allowed the firm to have access to an enormous volume of fresh marketing lead at minimal cost.
Categories: Projects Tags: DATABASE, DB2, SQL, SQL Server, Vendor Management
Telemarketing Leads Management
Design a strategy to maximize the contact ratio and close rates of a fixed pool of leads encompassing 14 distinct languages. Meet with senior call center staff to forecast requirements and insure a consistent flow of leads to the dialer. Negotiate with outside vendors to insure that leads were processed and returned within acceptable parameters.
Categories: Projects Tags: Contract Negotiations, DATABASE, SQL, SQL Server, Sybase, UNIX, Vendor Management, Windows
Marketing Database Development
Manage all hardware, software and operations activities for the largest databases of ethnic households and businesses in the nation. Instituted major emphasis on Data Quality and marketing database integrity that will contribute over $800K per year in revenues and savings. Established cross-platform leads generation contributing 2M new salable leads to the overall database with no cost to the company.
Sales Management Reporting System
Work with executive level sales manager and support staff to design and implement a strategic management-reporting tool used to track salesperson performance. Prepared specifications for additional enhancements and supervised their implementation. Worked with users and DP staff to coordinate implementation efforts and recommend company wide changes necessary for this system to interface with three major components of the advertising process.
System allowed sales management to select from extensive ranking criteria and delivered the results to a customized Excel spreadsheet for further analysis.
Cable Network Advertising System
Work with staff of eight consultants to maintain and enhance several Paradox based systems. Together these systems are responsible for managing the entire flow of advertising from Quotations to On Air Scheduling. They process and report on over $200 million in business on an annual basis. My expertise has been applied to design, code and install a true “Production” environment featuring change control, redundant backups, security and alpha and beta development areas.
Categories: Projects Tags: Advertising, DATABASE, Paradox, Reports, Sales, Scheduling, SQL, SQL Server
Airport Status Map
FedEx Package Tracking
Find A Zip Code
UPS Package Tracking
US Postal Package Tracking
